Technological Know-how, Organizational Capabilities, and Strategic Management
Business Strategy and Enterprise Development in Competitive EnvironmentseBook - 2008
"This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy - including licensing strategy - are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy."--Jacket.
Publisher: New Jersey : World Scientific, ©2008
Characteristics: 1 online resource (xiii, 314 pages) : illustrations
Alternative Title: Business strategy and enterprise development in competitive environments