Managing Frontiers in Competitive Intelligence

Managing Frontiers in Competitive Intelligence

eBook - 2001
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For specialists and nonspecialists alike, this perceptive selection of the newest and the up and coming tools and techniques of competitive intelligence picks up where other books leave off, offering a well balanced combination of theory and practice. It shows how advances in computers and technology have accelerated progress in CI management, and the ways in which CI has affected (and been affected by) major business functions and processes. It explores applications to organizations of various sizes and types. Analysts, strategists and organizational decision makers will find the book especially valuable, as they seek to make sense of the business environment and assess their organizations' evolving, dynamic places in it.

Greenwood Pub Group
Examines what's new and what's coming in the tools and techniques of competitive intelligence.

Book News
Competitive intelligence is the process by which organizations gather public information about competitors and the marketing environment, and apply it to their business planning. This collection of 24 papers reviews the current tools and techniques employed in competitive intelligence, and explores their application to organizations of various sizes and types in both the public and private sectors. The topics include reducing vulnerability through counterintelligence, using the Internet for gathering competitive intelligence, applying competitive intelligence to mergers and acquisitions, and potential applications in the biotechnology and service industries. Annotation c. Book News, Inc., Portland, OR (

Publisher: Westport, Conn. : Quorum Books, 2001
ISBN: 9780585393193
Characteristics: 1 online resource (xi, 313 pages) : illustrations
data file,rda
Additional Contributors: Fleisher, Craig S.
Blenkhorn, David L.


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