Nice Companies Finish FirstNice Companies Finish First
Why Cutthroat Management Is Over -- and Collaboration Is in
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Book, 2013
Current format, Book, 2013, , All copies in use.Book, 2013
Current format, Book, 2013, , All copies in use. Offered in 0 more formatsThe founder of "Help a Reporter Out" profiles the strategies of kind and positive CEOs at the head of some of today's most successful companies, arguing that authoritarian tactics are no longer applicable in today's collaborative working environments and how productive, open and happy workplaces can benefit businesses, employees and customers. 30,000 first printing.
Identifies and examines nine traits of effective leadership and shows how leaders use them to build productive, open, innovative, and positive workplaces for the benefit of customer, employees, and stockholders.
The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk—to employees, customers, competitors, or anyone else. In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. He explores the new hallmarks of effective leadership, including loyalty, optimism, humility, and a reverence for customer service, and shows how leaders like Jet Blue's Dave Needleman, Tony Hsieh of Zappos, Steve Jobs of Apple, Ken Chenault of Amex, Indra Nooyi of Pepsi, and the team behind Patagonia harness these traits to build productive, open, and happy workplaces for the benefit of their employees, themselves, and the bottom line.
Identifies and examines nine traits of effective leadership and shows how leaders use them to build productive, open, innovative, and positive workplaces for the benefit of customer, employees, and stockholders.
The era of authoritarian cowboy CEOs like Jack Welch and Lee Iacocca is over. In an age of increasing transparency and access, it just doesn't pay to be a jerk—to employees, customers, competitors, or anyone else. In Nice Companies Finish First, Shankman, a pioneer in modern PR, marketing, advertising, social media, and customer service, profiles the famously nice executives, entrepreneurs, and companies that are setting the standard for success in this new collaborative world. He explores the new hallmarks of effective leadership, including loyalty, optimism, humility, and a reverence for customer service, and shows how leaders like Jet Blue's Dave Needleman, Tony Hsieh of Zappos, Steve Jobs of Apple, Ken Chenault of Amex, Indra Nooyi of Pepsi, and the team behind Patagonia harness these traits to build productive, open, and happy workplaces for the benefit of their employees, themselves, and the bottom line.
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- New York, NY : Palgrave Macmillan, 2013.
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