Corporate Social Responsibility
From Principles to ProfitsVideo Cassette - 2004 ; 2007
Aims to help businesses identify their strengths and weaknesses in corporate social responsibility (CSR) and to formulate their own CSR strategies. Looks at how product and service providers develop and implement better business practices to satisfy shareholders, customers, employees and the community. Companies explain how they deal with environmental impact management, ethical supply chain management, equitable treatment of employees, proactive addressing of consumer disgruntlement and accurate assessment of shareholder sentiment. Features case studies from a number of diverse and high-profile businesses, including ARM, DHL and Ladbrokes, which are assessed by representatives from ethical audit specialist GoodCorporation.
Publisher: London : BBC Worldwide, 2004 ; Mississauga, ON : Marlin Motion Pictures [distributor] ; Vancouver, BC : Image Media [distributor], 2007
Characteristics: 1 videocassette (51 min.) ; sd., col. ; 1/2 in. (VHS) + 1 CD-ROM (4 3/4 in.) with support notes
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